Publications
Publications & press mentions
grow your business faster with proven marketing strategy
Data driven marketing consultant
Data-driven marketing consultant, I help businesses to grow through targeted marketing strategies and personalised support. My expertise and skills include Performance Marketing, SEO, Product Marketing and Branding. From early stage start-ups to post Series B companies, I worked in various company sizes and stages allowing me to develop a specific expertise for business growth. I previously worked as the Head of Paid Acquisition for the Challenger Bank, Starling Bank, and CMO of the Parent-tech company Onoco.
Areas Of Expertise
With over 18 years of experience in marketing, I have a proven track record of creating ROI-driven customer acquisition strategies that significantly increase sales pipelines and drive revenue growth.
I have developed comprehensive Go-To-Market strategies and optimized processes to accelerate product positioning in competitive markets.
Additionally, I have crafted and executed cohesive brand identity strategies, leveraging PR, content, and branding initiatives to strengthen market presence and brand recognition.
- Advertising
- Go-To-Market
- Email strategy
- SEO
- Brand strategy
- BtoB Marketing
- Strategic Advisory
- Funding Expertise
It’s rare to find someone with the drive and expertise to elevate a brand across both strategy and performance—Aida is that person. As a former client at Starling Bank, she was a visionary leader and an inspiring partner. Now, collaborating with her on agency projects as a freelance consultant, I continue to rely on her sharp media insights and strategic focus. Aida’s commitment to helping brands win has only deepened, and I greatly value the exceptional partnership we now share at the agency.
It is rather difficult to put into words just how much of a great asset Aida has been to our business. From developing and executing our international on & offsite SEO strategy, and building up our French Adwords account from scratch; to the creation of Analysis and business insights. In a short period of time, Aida's value to our business has been apparent.
She has an exemplary work ethic and is undeniably passionate, skilled and true pleasure to work with.
Previous
Next